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Providing the essential ingredients to the nutritional industry has
been a part of the DNP tradition for 15 years. The year 1994 marked
the humble beginnings in Terra Haute, Indiana. Being a part of the
customers process of developing creative and innovative products
has been a constant mission of DNP. Building and adapting to the customers
needs for raw materials and business solutions is and has been an
important key to remaining in this ever-changing industry. Surviving
in any industry nowadays comes with a long and continuous
list of priorities that often only allow companies to stay afloat.
Opening and forming offices in Shanghai, New Jersey,
Chicago including our headquarters in Santa Fe Springs, CA, has
allowed DNP to create business relationships throughout the U.S.
and abroad. Its always been a mission of DNP to provide the
best quality ingredients and services. With business climates changing
more than seasons, adapting to an environment that is often controlled
by pricing, supply and even Mother Nature, has been another key
to DNPs success in the nutritional supplement industry.
Constantly looking for ways to improve service and
quality has been part of the progressive direction DNP has been
in over the years. Besides providing raw ingredients to the customers,
delivering them with clear and defined documentation has also been
of great importance to the company. In recent years, companies within
the same industry have been faced with an immediate assignment by
government agencies to get in compliance with GMP standards. Whether
a manufacturer, testing lab or a raw ingredient distributor such
as DNP, the belief that all parties involved in the creation of
goods containing nutritional supplements working together to function
and stay alive has and continues to be reflected against DNPs
core focus.
The essence of change was recently echoed during the
2009 U.S. presidential election from everyone involved. Meeting
the customers needs and expectations to conform to an industry
thats been hit with product recalls followed by media frenzies
followed by legal prosecutions by government agencies can be avoided.
If a company works hard to stay informed and remains actively working
within the change, it will not only benefit DNP, but also the customers
in the long run.
Standing out as a leader in an industry filled with
companies that provide similar if not the same services as DNP,
has been one of the tasks at hand for many years. So far, the tried
and true remedy has been our focus on sourcing high quality
ingredients with a continuous availability at fair and competitive
prices.
In addition to the crucial factor of pricing, David
Ji, president of DNP also mentioned other unique business solutions
that have assisted the company in its longevity in the nutritional
supplement industry. Continuous improvement, partnerships
with customers and vendors, quality control and direct sourcing,
David said. Tailoring these aspects of the company has been a huge
accomplishment for everyone involved.
Throughout the years companies headquartered in the
U.S. have been tremendously affected by human tragedy such as the
horrific outcome of 9/11 and the more recent affects by this economic
recession. Both have had major influences on the international market,
which is directly tied to the type of business DNP is in. Moving
within a structure that some may say is uncontrollable especially
these days, is what DNP will continue to do for another 15 more
years.
Continuously building on our own manufacturing
facility in China, partnering with leading manufacturers, and providing
in-house lab testing for all the raw materials are some of
the plans being implemented in the present and for the future of
DNP says president , David Ji. Controlling quality in our
Shanghai facility, establishing our own R&D and providing the
best solutions to support customers needs is what we aim for
to be the number one leading raw material supplier in the nutritional
supplement industry, David continued.
Building stronger relationships is key in any business
that provides products and services to other companies. Listening
to what the customer needs and wants is an important method DNP
International has used over the years to stay in business for 15
years. Adapting to the customers changes is what DNP will
do for not only itself, but for its customers reaching milestones
together, for another 15 years.
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